The Inferno Mürren downhill ski course was designed for skiers with no fear, to go downhill as fast as they can, really, really fast. Founded in 1928, its 14.9 kilometres of severe terrain, descending more than 2000m on a slope of up to 60% over ice, loose rock, mud, broken asphalt, grass and gravel. Many said no car would be able to complete it.
So Land Rover thought it would be a great idea to send Ben Collins (former Stig and ace driver) down it in a Range Rover Sport. Challenge completed, I just hope other manufacturers take it on too.